Optimizely or Kentico

When considering your next commerce software, BlueBolt can help you decide with confidence. Get our head to head, Optimizely vs. Kentico comparison report today.

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Optimizely vs Kentico: Ensure you make the right choice with your next commerce platform

Get leading market research in every aspect between Optimizely and Kentico in out FREE report, including:

  • Reviews by analysts and real world user reviews for Optimizley and Kentico
  • Important company stats such as notable clients, number of employees, office locations, funding sources and more
  • Links for how many websites built, partners and customers
  • Links to social media followers + much more!
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Comprehensive Analytics, Reviews and Features

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Website

Headquarters

  • New York City, NY

Founded

  • 1994

Optimizely Monetize: Personalize and test your commerce experience

Optimizely is a leading content, commerce, experimentation and optimization platform that allows businesses to create and run A/B tests, multivariate tests, and personalize their commerce campaigns. It helps companies optimize their websites product display pages, mobile apps, and other digital experiences to deliver the best possible shopping experience to their users.


Website

Headquarters

  • Brno, Czech Republic

Founded

  • 2004

Kentico Commerce: A light weight commerce alternative

Kentico Commerce, also known as Kentico Xperience, is a commerce platform built on top of the Kentico content management system (CMS) and digital experience platform (DXP). It is designed to enable businesses to create and manage sophisticated e-commerce websites and online stores with seamless integration of content, commerce, and digital marketing capabilities.


Which is best - Optimizely Monetize or Kentico Commerce ?

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Product Catalog Management

Both Optimizley and Kentico feature product catalog management systems that allow customers to easily manage and organize product catalogs, including categories, product variations, and attributes. Optimizely does have more robust options which enterprise customers would appreciate.

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Shopping Cart and Checkout

Both commerce platforms provide a user-friendly PCI compliant shopping cart experience with multiple payment options and a seamless checkout process.

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Order Management

Both Optimizely and Kentico efficiently handle order processing, tracking, and fulfillment, helping businesses stay on top of their sales operations. However, Optimizely definitely has a more robust B2B commerce offering.

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Personalization and Customer Segmentation

Both platforms enable customers to deliver personalized content, promotions, and product recommendations based on individual customer behavior and preferences.

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Integration Capabilities

Easily integrate with third-party systems, such as CRM software, payment gateways, shipping providers, and marketing tools via API gateways.

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Digital Experience Platform Integration

Both Optimizely and Kentico offer seamless commerce functionality with digital experience platform capabilities to create consistent and engaging digital experiences.

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Analytics and Reporting

Both Optimizely and Kentico feature comprehensive reporting to guide your commerce revenue projections.

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Security and Compliance

Both Optimizely and Kentico ensure data security and comply with industry standards and data privacy regulations, such as GDPR.

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Testing and Optimization

Optimizely offers far more robust testing and experimentation capabilities than Kentico.

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