Platform Selection
When considering your next commerce software, BlueBolt can help you decide with confidence. Get our head to head, Optimizely vs. Kentico comparison report today.
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Optimizely is a leading content, commerce, experimentation and optimization platform that allows businesses to create and run A/B tests, multivariate tests, and personalize their commerce campaigns. It helps companies optimize their websites product display pages, mobile apps, and other digital experiences to deliver the best possible shopping experience to their users.
Kentico Commerce, also known as Kentico Xperience, is a commerce platform built on top of the Kentico content management system (CMS) and digital experience platform (DXP). It is designed to enable businesses to create and manage sophisticated e-commerce websites and online stores with seamless integration of content, commerce, and digital marketing capabilities.
Both Optimizley and Kentico feature product catalog management systems that allow customers to easily manage and organize product catalogs, including categories, product variations, and attributes. Optimizely does have more robust options which enterprise customers would appreciate.
Both commerce platforms provide a user-friendly PCI compliant shopping cart experience with multiple payment options and a seamless checkout process.
Both Optimizely and Kentico efficiently handle order processing, tracking, and fulfillment, helping businesses stay on top of their sales operations. However, Optimizely definitely has a more robust B2B commerce offering.
Both platforms enable customers to deliver personalized content, promotions, and product recommendations based on individual customer behavior and preferences.
Easily integrate with third-party systems, such as CRM software, payment gateways, shipping providers, and marketing tools via API gateways.
Both Optimizely and Kentico offer seamless commerce functionality with digital experience platform capabilities to create consistent and engaging digital experiences.
Both Optimizely and Kentico feature comprehensive reporting to guide your commerce revenue projections.
Both Optimizely and Kentico ensure data security and comply with industry standards and data privacy regulations, such as GDPR.
Optimizely offers far more robust testing and experimentation capabilities than Kentico.
Optimizely or Kentico?
Rather talk to someone? Call (708) 778-3623
Rather talk to someone? Call (708) 778-3623